Recently, there has been a lot of controversy among creative directors in the fashion industry. The designers have been replaced so much that I am so dizzy that I can hardly name them! Who are the current designers of Gucci, Tom Ford, and Alexander McQueen? What are the origins of these people?
Sabato De Sarno
Born in Naples, Sabato De Sarno started his career at Prada in 2005, then moved to Dolce & Gabbana. He started working at Valentino in 2009 for 13 years, rising through the ranks to become men’s and women’s fashion director. In January this year, he was announced as the creative director of Gucci.
Sabato De Sarno’s first Gucci Spring/Summer 2024 show
Sabato De Sarno’s first Gucci show, before the show even started, used eye-catching burgundy to wash out global landmarks, and paired it with the adverb “Ancora” for “re” in Italian to declare that everyone would fall in love with fashion again. This red is not only impressive, but also has special meaning. It was the color of the elevator when founder Guccio Gucci was young and worked as an elevator attendant at the Savoy Hotel in London. It was also the color of Sabato’s first purchase in Milan when he secretly sold the gold necklace his parents gave him. The color of a Gucci jacket. Open a new era with colors that represent the brand and his personal fashion journey respectively.
The show was originally supposed to be held in the Brera district, the most artistic district in Milan, but due to heavy rain reports, we had to return to the headquarters. Although the visual scene of Italian architectural aesthetics was missing (imagine watching the show under the Brera Art Museum), “Back The sense of life and belonging of “home” may be a more simple interpretation of the sentence that touched me most in the show notes, “Items make people want to collect them, not to display them in museums, but to light up every day.” Aloof. Gorgeous things also retain warmth deep in their essence. True luxury should be able to shine in daily life. Bid farewell to the extreme luxury of the past, use the deletion method to find the core of the brand, and redefine the luxury that belongs to Gucci. Pair everyday hooded tops and jeans with patent leather glossy skirts or gorgeous diamond-embellished vests. Simple silhouette dresses are just that. An Italian woman seamlessly switches between her outfits during the day for work and afternoon drinks
Peter Hawkings
The original deputy director of men’s wear of the brand took over as creative director after Tom Ford was acquired by the Estée Lauder Group at a high price and bid farewell to the 13-year-old brand of the same name. The first series moves to Milan this season. As Tom Ford’s right-hand man for many years, the design inherits the master’s sexy and luxurious style.
It is said that Peter Hawkings was announced to take over the brand, and founder Tom Ford himself praised it!
Peter Hawkings’ first Tom Ford show
Peter Hawkings completely inherits the sexy and luxurious nature of his master Tom Ford, using exquisite tailoring and crocodile-embossed leather, velvet and other materials to create a sense of luxury. The neat suits are paired with very short hot pants and narrow skirts to show the charming style. Of course, the founder Tom is indispensable. Ford’s favorite sunglasses styles.
Simone Bellotti
A former Gucci senior menswear designer who has worked for the brand for 16 years, Simone Bellotti earlier worked in Italian boutique design departments such as Dolce & Gabbana and Bottega Veneta. He officially joined Bally in October last year and was announced as creative director in September 2023. First series.
Simone Bellotti’s first Bally show
The long-established Swiss brand Bally has a new designer, Simone Bellotti, who has been at Gucci for 16 years. The first show is inspired by the representative red and cobalt blue of Switzerland, the birthplace of the brand, and is reinterpreted by combining the brand’s archive designs. Classic fit.
Walter Chiapponi
Walter Chiapponi has worked at Givenchy and Bottega Veneta. He joined Tod’s in 2019 to inject new vitality into the brand. In September 2023, the 2024 spring and summer women’s wear at Milan Fashion Week served as a farewell show. After handing over an elegant report card to Tod’s, Bid farewell to the brand where she stayed for 4 years, and officially joined Blumarine in November 2023. The first series of works will be unveiled at Milan Fashion Week in February 2024.
Matteo Tamburini
Then on December 1, 2023, Tod’s also announced the replacement of Walter Chiapponi as its new creative director. Who is he? Matteo Tamburini was born in Urbino, Italy in 1982. He has been in the fashion industry for more than 20 years. His previous job was at Bottega Veneta. In December 2023, he was officially appointed as the creative director of Platter by Tod’s, responsible for the brand’s women’s and men’s clothing series. The first series will be released during Milan Fashion Week in February 2024 for women’s autumn and winter 2024.
Davide Renne
Davide Renne stayed at Gucci for 20 years, finally graduating as the chief designer of women’s clothing, and will officially take over the role of Moschino creative director in November 2023. Unexpectedly, a dramatic story happened. Davide Renne, who had just joined the brand, passed away on November 10 at the age of 46. The sudden news shocked the fashion industry!
He officially joined the team on November 1, 2023, and was originally expected to release his first series at Milan Fashion Week in February 2024. Ten days after taking office, he left suddenly, and everyone was caught off guard! People in the fashion circle also expressed their reluctance. Moschino also commemorated his short but energetic time in this big family with a big heart on the official community. It is currently understood that the Milan Fashion Week show originally planned by him in February will be transformed into a commemorative event to show everyone his creativity during his lifetime.
Chemena Kamali
She is the new designer of Chloé! Chemena Kamali from Germany, although everyone is very unfamiliar with this woman, her resume seems to be worth looking forward to. She has more than 20 years of working experience in the fashion industry. She graduated from the famous fashion school Central Saint Martins in London and once worked at Chloé. Over the years, when I first joined Chloé, I worked under the team of Phoebe Philo, the favorite designer in the fashion industry. In 2013, I was appointed as the design director during the period of Clare Waight Keller. After leaving the brand in 2016, she served as the women’s ready-to-wear design director at Saint Laurent under the leadership of Anthony Vaccarello. In other words, some of the Saint Laurent styles that are now loved by cool girls were created by her, and she has a deep understanding of Chloé. The understanding of the show, coupled with the fashionable and cool personality of the former owner, makes people look forward to what works she will bring.
Chemena Kamali said: “Chloé has always been close to my heart, and has been since I set foot in it more than 20 years ago. Returning to Chloé is not only very natural but also deeply personal for me.”
The design designed by Chemena Kamali will be shown for the first time in Paris in January 2024, and then her debut show, the 2024 autumn and winter series, will be released at Paris Fashion Week in February 2024.
Seán McGirr
Alexander McQueen’s new designer is him! Irish designer Seán McGirr graduated from the prestigious British fashion school St. Martin’s. His previous job was as the head of the JW Anderson ready-to-wear series design department. He joined JW Anderson in 2020 and was mainly responsible for men’s clothing. Before that, he also worked at Dries Van As a women’s wear designer under Noten, he worked with Christophe Lemaire in Uniqlo’s creative studios in Paris and Tokyo from 2014 to 2018.
