Since ancient times, “backpacks” have been a loyal companion of middle school and high school students, and are often regarded as merely functional accessories and have nothing to do with high fashion. However, that’s all changing: backpacks are making a huge comeback this back-to-school season, finding their way into even the most fashionable wardrobes.
These brands are defining this season’s backpack trends
First of all, Hermès’ vintage backpacks sparked a craze, and their rarity and classic design make them a highly sought-after dream item. These unique items are becoming more and more popular, and Hermès has responded to market demand by introducing more styles in the men’s series.
Quite different from traditional campus styles, this season’s backpacks are on the cutting edge of fashion. Big names like Chanel have reinterpreted this classic accessory, creating eye-catching pieces for fashionistas. They combine elegance with functionality, proving that a backpack is much more than a simple storage bag.
In this trend, The Row also stands out. Known for its minimalist and sophisticated aesthetic, The Row’s backpacks fit perfectly into the modern wardrobe, with their simple design and refined lines making them a key piece to enhance any look.
The popularity of backpacks reflects the larger trend of finding a balance between functionality and elegance, and designers understand this and turn backpacks into indispensable accessories. Carry the backpack with confidence and it has become a symbol of this new era, injecting a refreshing trend into our back-to-school looks.
