Boucheron recreates wild beauty

Rare gems are certainly worth collecting, but so-called jewelry is more beautiful and stunning than time. French jewelry brand Boucheron recently released its 2024 innovative capsule series: “Quatre 5D Memory”, as well as new products of Peacock Feather (Plume de Paon) and Pet Cat (Wladimir), using advanced technology and soft animals and feathers The image conveys the lasting memories of good things.

・Working with Pompidou IRCAM to create an eternal time capsule

Starting from 2020, Boucheron, in collaboration with brand president Hélène Poulit-Duquesne and creative director Claire Choisne, has successively used denim denim, holographic coating, Cofalit® remade from waste materials, and even lightweight aluminum, making breakthroughs year after year. Imagine the style map of jewelry. In 2024, creative director Claire Choisne once again got inspiration from water. Boucheron cooperated with IRCAM, the French Pompidou Sound and Music Research Integration Center, to store digital data through innovative “optical storage technology” (5D Memory), converting the sound of ocean waves into The message created by Pompidou IRCAM was finally written into the center of one of the Clou de Paris patterns of the Quatre ring.

Boucheron creative director Claire Choisne said that through this conceptual ring, she is trying to preserve water-related memories for billions of years, because the sound of the waves on the Atlantic coast plays an important role in her childhood memories; One of the reasons for choosing the Quatre series is that the design is celebrating its 20th anniversary this year. At the same time, this series of limited edition 2 rings is only a concept and is not for sale to the public.

 

・New pet cat and peacock feather high-end jewelry products that sparkle and delight

Although Boucheron’s innovative capsule series is not for sale to the public, the two series of Plume de Paon and Wladimir have brought sparkling new products. Among them, the new products inspired by the family’s pet cat Wladimir not only once again show the cat’s soft hair and sparkling eyes, this time Boucheron chose large-carat green tourmaline and rubellite, as if to accompany the cat’s pampering. One of the high-end jewelry The Wladimir cat necklace series has a gorgeous tassel pendant, and uses pink quartz to capture the cat’s pink and noble nose, which is full of liveliness and cuteness.

The new peacock feather product presents a natural style. Recently, it was used by American actress Dakota Johnson to wear a new pearl and diamond ring at the Caring for Women dinner hosted by Kering Group. Two feathers turned into a soft platinum platform, reflecting a heart-pounding artificial cultured pearl main stone with a diameter of about 2 centimeters. In the same series, there is also a Plume de Paon series high-end jewelry necklace, which is asymmetrical and A large amount of cultured pearls are also set underneath the soft feathers, and the platinum chain is set with diamonds in an asymmetrical and random manner, reproducing the unrestrained, wild, and soft beauty of peacock feathers.

It looks like an ordinary Quatre ring, but in fact, a piece of digital data is “written” and recorded in the Clou de Paris pattern using high technology, making it unique.
Actress Dakota Johnson recently wore Boucheron’s Plume de Paon peacock feather series ring when she attended the Kering Caring of Women dinner.
Boucheron High Jewelry Wladimir cat pendant earrings in white gold, black and pink lacquer, set with diamonds, tsavorites, black sapphires and mother-of-pearl.
In the past, from 2020, 2021, 2022, and 2023, Boucheron has used experimental capsule series jewelry featuring aluminum, denim denim, Cofalit®, and holographic coating in the capsule series, showing the determination and fruits of breaking through the style map.
Boucheron High Jewelery Wladimir cat necklace in white gold, black and pink lacquer, set with rubellites, onyx, white crystal, quartz, black sapphires, mother-of-pearl and diamonds
Boucheron recently launched the Wladimir pet cat series of new jewelry necklaces, rings, and earrings, bringing wild beauty and luck with you wherever you go.
Boucheron Plume de Paon ring, white gold, diamonds and cultured pearls
Boucheron creative director Claire Choisne said, “This piece (2024 capsule collection) proves that our jewelry creations still have endless potential, and we will continue to break new ground and fully demonstrate the power of our creative vision.”
Boucheron “Quatre 5D Memory” innovative capsule ring.

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