Under the creative direction of Pharrell Williams, Louis Vuitton’s Studio Prêt-à-Porter Homme presents the 2026 Early Spring menswear collection — a tribute to the enduring sartorial heritage of the British countryside, masterfully crafted in the Maison’s Parisian atelier. This collection seamlessly weaves the timeless elegance of rural British gentlemen with the modern spirit of the contemporary urban man, unveiling a refreshed take on classic sophistication.
Divided into two distinct chapters, the collection first escorts Louis Vuitton’s city gentleman into the breathtaking landscapes of the English countryside, then invites him to wander through historic manors steeped in old-world charm. A key highlight is the abundant use of the Monogram Surplus camouflage motif — a nod to Pharrell Williams’ signature twist for Louis Vuitton — blending camo patterns with rustic wardrobe elements in muted hues and vintage finishes. This motif adorns not only garments, shoes, and bags, but also luxurious camping gear such as tents, folding chairs, and sleeping bags. To embrace Britain’s ever-changing weather, the Monogram Waterdrops pattern adds a playful touch to coats, suits, and jackets, while the LV Animal motif cleverly mimics the iconic LV Blason, infusing an outdoor spirit with contemporary flair.
Classic pieces like the Keepall, Christopher backpack, trunks, and travel accessories feature the Monogram Surplus rendered in textured coated canvas. The Shopper and Speedy P9 come in various leather patchwork versions. Special editions include a life-size Basset Hound bag crafted in signature Monogram canvas, a smaller puppy bag in mixed leathers, and a playful toast-shaped bag embossed with Monogram and Damier patterns.
