CHANEL is about to hold the 2024/25 Cruise vacation series show in Marseille, France, and will release the show video on the official website at 00:30 a.m. on May 3 (Friday), Taiwan time. From the teaser video released by the brand, we can see the clothing style of this early spring show, as well as the upcoming dance artistic feelings. It is full of freshness and is very exciting.
Chanel and artistic director Virginie Viard chose Marseille, France, as the venue for this season’s show. It is not only the pulsating center of the Mediterranean, but also the intersection of contemporary culture. The pilot short film is directed by French director Ladj Ly and choreographed by (LA) HORDE. Dancers from the Ballet National de Marseille and dancer Marion Barbeau, a friend of the Chanel brand, are invited to perform and explore together. From the Old Port of Marseille to famous city landmarks such as the City of Lights.