The Luna Del Rey 2024 Summer Collection invites you to embark on a gorgeous Greek-Mediterranean journey and deeply explore the fashion interpretation of the brand’s soul. Brand designer Luna, who once majored in swimwear design in Milan, Italy, went to Greece, the cradle of European civilization, to draw inspiration from this rich Mediterranean culture and launch a new series “Charisma of Mermaid”. This series combines Mediterranean style with classical beauty, presenting unparalleled fashion charm.
The name Luna Del Rey comes from Latin, meaning “King of the Moon.” The moon symbolizes feminine beauty and mystery, while the king represents feminine perseverance and strength. With this concept as its core, the brand is committed to creating unique swimwear through color and exquisite Italian tailoring, bringing a dreamlike wearing experience to every woman.
Luna is deeply fascinated by Italy’s charming Côte d’Azur and Renaissance culture, and this love is skillfully integrated into every piece of the brand’s creations. Luna Del Rey’s logo uses shells as design elements, symbolizing that every woman is a pearl on the sea, like a beautiful girl standing on a shell, exuding unique light and elegance. Each swimsuit cleverly blends the mystery of the ocean and the charming curves of women, showing the unique beauty of oriental women.
2024 Summer “Charisma of Mermaid” Series
Traveling through the elegant white and blue Mediterranean Sea, singing softly with the sea breeze, I hope that the girls will transform from pearls into brave and resolute mermaids, and use their talents to pursue the best dreams in their hearts.
Each swimsuit, whether it is meticulous tailoring or brilliant colors, perfectly embodies the fusion of classics and modernity. These designs not only enhance the wearer’s confidence and charm, but also allow every woman who wears Luna Del Rey to shine uniquely in the sun.
Athena Dorica continues the classic design of the Roman hand-woven series, inspired by the Doric columns of ancient Greek temples. The hexagonal pattern and the elegant curves of the Roman columns create a unique print. Athena’s clavicle-line hollow braid design and neck-wrap details add charming highlights to the ensemble, as elegant and charming as the priestess of a Greek temple.
The designer of Amphitrite Baby Blue is inspired by Amphitrite, the goddess of the sea. It shows its romantic wave-shaped hand-woven details and exquisite waist slimming design. It is like the romance woven by the goddess-like wavy and fluffy long hair, creating the unique intellectual and noble look of the sea goddess. temperament.
The brand’s most classic flat-top bikini top, Bandeau, launches new colors Aquata and Amelita in the 2024 Aegean Mermaid Collection. The two color designs are inspired by the mystery and romance of mermaids. The Aquata color system, with blue and white interweaving rendering, is like the elegant white and blue Mediterranean Sea, with a beautiful gradient of sea and sky; creating a beautiful canvas like the coast of Santorini. The Amelita color series is a romantic rendering of pink and blue, just like the Little Mermaid in the fairy tale, symbolizing the spirit of every girl to bravely pursue beautiful dreams.
The Greek Aegean Sea is a shining pearl of the Mediterranean. The design of Poseidonia’s swimsuit comes from the muse of the ancient Greek “Poseidon”. The swimsuit is designed with an arc curve that symbolizes the image of rolling waves, symbolizing that the wearer is as broad and brave as the ocean. Her self-confidence shines and she becomes a new woman of the independent era.
This summer, Luna Del Rey takes you through the Greek Mediterranean and explores the unique charm of the Charisma of Mermaid Aegean Sea swimsuit series. Every Asian woman will bloom with confidence and beauty against the background of Mediterranean style, showing infinite style.
At the same time, please look forward to the fact that Luna Del Rey will join hands with the well-known Zhongshan eyelash brand Deer Lash to launch a joint pop-up store this summer. The pop-up store will provide services such as bikini waxing, eyelash extensions and manicure, bringing a more comprehensive luxury experience to girls. Look forward to this unique brand feast and welcome the fashion charm of this summer together!