The Coach Kisslock Frame Bag is facing a serious shortage, with each restock selling out instantly. So, what makes it so irresistible? If you’re fashion-forward, this is a must-know!
First debuted at Coach’s Spring/Summer 2025 runway show, the Kisslock Frame Bag has quickly become a highly coveted star item. That season’s accessory spotlight featured a variety of kisslock-style bags—from teddy bears and dinosaurs to hearts—flooding social media feeds. Among them, the Kisslock Frame Bag, especially in its large size, has emerged as the most sought-after.
Inspired by designer Bonnie Cashin’s 1969 classic Cashin Carry coin purse, Creative Director Stuart Vevers has reinterpreted the iconic silhouette, transforming a style beloved by grandmothers and older generations into a contemporary, modern piece. Coupled with today’s nostalgic aesthetic trend, it has instantly become a hot-selling must-have.
Why is it called the Kisslock? The name comes from its metal clasp, which locks shut as snugly as a kiss. The Coach Kisslock Frame Bag features a large trapezoid structure, combining a rigid frame with a soft, supple leather body—perfectly stylish when tucked under the arm with a relaxed elegance.
Celebrities have been spotted carrying it everywhere. Sarah Jessica Parker showcased the bag in And Just Like That…, while Rachel Brosnahan, playing the new superhero girlfriend, was seen strolling the streets of New York with her Kisslock Frame Bag. Of course, numerous other stars and fashion influencers have also embraced this iconic piece.
The Coach Kisslock Frame Bag Sells Out Instantly
Since its release, the Coach Kisslock Frame Bag has been restocked multiple times, yet each time it flies off the shelves in moments. Eager buyers have voiced their frustration over the limited quantities, and Creative Director Stuart Vevers has taken note—always announcing restock times on the official website so fans can prepare to snag one. Despite these efforts, the bag remains extremely hard to get, with some resellers even listing it on eBay for over $1,000.
Affordable Price Drives Even Higher Demand
Positioned as an accessible luxury brand, Coach prices the Kisslock Frame Bag at around NT$20,000, making it attainable for students and young professionals alike. Unlike other high-end brands, its approachable price has only fueled the frenzy—even affluent collectors are eager to get their hands on one, driving demand to new heights.
With this launch, Coach has reinvented the classic kisslock bag, bringing it from grandmothers’ wardrobes straight into the hands of a younger generation. While the bag is currently sold out on the official website, some online retailers still have stock—so don’t worry if you missed it. Stuart Vevers will likely find a way to restock soon!
